CREATIVE TECHNOLOGY & DIGITAL MEDIA PRODUCTION WORKSHOPS
During the course you will create a mobile app, a responsive website, and a cross-platform experience. Participants will own the product and all revenue streams from ad placements, sponsorship, sponsored articles and links to businesses will be shared by the participants working on the product.
Join the workshop to get a clear understanding of the processes involved in creating a digital product with delivery across web, mobile apps and physical environments.
Learn hands on how to create a digital product and launch it to the mobile platforms. Play a role in the launch of this new product as you learn the production steps involved, and take on an active part. This is a very fast paced approach to course learning. Working on the development and launch of a new product will allow you to practice the steps and be part of the team delivering the product.
The course will suit all students wanting to enter into a career that covers roles including account management, project manager, digital producer, UX designer, Digital designer and software development.
Outcome of the course will be a product accessible to a global audience. The students will participate in its ideation, design and development and will be able to demonstrate as part of their resume and own the copyright/product where they can continue to update and access a revenue stream.
Note that the course will be primarily run in English by a native english speaking digital producer. Spanish will also be spoken so as not to isolate students who want to learn the production process.
COURSE COMMENCES JUNE/JULY 2021
Contact me to find out more about the course and expected outcomes for the participants.
Register for the course here
About the course - what you will learn
Course led by experienced Product Manager/Producer/Project Manager – 25 years experience in the industry (Advertising Agencies, Software Development, Corporate Digital Departments)
Product Ideation and Market (Audience) understanding - Define Customer Experience, User Stories
Find out about the product we will be developing during the course
• The roles – which role in a production fits your career vision
• Understanding the software tools used for building the platform and managing the projects
• Learn how to start the creative process and pitch ideas to clients.
• Define the market (audience) you are delivering to,
• Define the Product and the devices you are delivering across
• Understand and present the scope of work
Production Process - Creative, Content, Software Development
Hands on experience learning the tools that are used to
• Create schedules (Smartsheet)
o Set up the timelines and deliverables
• Assign tasks to team members (Jira/Confluence – Atlassian)
o Sprint set up with all related tasks
• Internal Communication tools (Slack)
• UX – Wireframes and user stories
• Functional specifications – defining
• Design – UI (user interface) – Mobile and Desktop/Laptop
• Content creation – audio, video, copy/images
• Set up the software development platform
Product Development - Launch
Work with software for Mobile and Web product release includes
• Final content creation and uploads to platforms
• Optimise content for all devices (mobile/web)
• UAT – user acceptance testing
o Create the test plan and capture all required updates/fixes
• Prepare Marketing plan – define the networks the products will be promoted through
o Prepare assets and copy for cross promotional material across selected networks
• Define advertising space and related commercial offerings
o Finalise all advertising related sections within the mobile and web platform/s
• Set up Analytics/Reporting tools
The Course - 12 weeks - Start June/July 2021
Be part of a new Product Development – practice spoken and written english and get hands on experience creating a new digital product for launch into the market at the end of the course.
12 week course - 8 x 2hr classes (per month) including software access, follow up lesson plans, active hands on engagement
€240 per month OR €700 for 12 week program
- 2 x 2hr classes per week (on line OR in person - dependent on restrictions)
- 6 - 8 participants in each class group
- Access to software as part of the course - Software Development Platform
- Project/Account Management software tools
- Video conferences with UK and Australian industry colleagues (recruiters/
- Product course with final launch to mobile market is 12 weeks starting June/July 2021.
- Full 12 week payment or monthly payments required.
- Participants will own the product and share between them all revenue streams from ad placements
- sponsored articles and links to businesses
- If you would like further information regarding the course please contact Maria Goretti for details on the course structure and outcomes expected for those participating. email@example.com and +34 648412915
References – What people have to say about Goretti (Course Leader)
I would strongly recommend Goretti for senior digital production roles. Her skillset is expansive and she possesses strong interpersonal skills which are essential when managing client relationships and product teams.
Goretti constantly demonstrates her commitment to the field of Technology and Digital Media by way of attending seminars and industry events to keep abreast of advancements in the digital sphere. Goretti is an effective communicator with a commendable work ethic that inspires and motivates those around her to strive to produce high-quality work.
Goretti would be a tremendous asset to any organisation and I would endorse her without hesitation.
On a web project 18 months in the development stage, Maria (Goretti) gave the project fresh eyes from an agency/client perspective.
Her experience and knowledge helped to demystify many areas of navigation and functionality that had previously hindered project progress. Decisive and inclusive to all parties, Maria was able to navigate the project to completion within the tight time frame.
Not only a delight to have partnered us and our client on this journey, Maria’s experience and knowledge has been generously shared with our team to further enhance our skill base.
Maria entered a major project for our business at a difficult stage of the process following some personnel changes. Maria was able to quickly grasp the project and get it on track. Maria was strongly committed to achieving the best result for us.
The expected outcomes for the project were challenging and the timeframe short, but Maria handled the task capably and gracefully. The outcomes have been very pleasing. Maria’s contribution enabled the team to turn around a significant workload with limited resources in a short timeframe. I expect Maria will make an equally positive impact on whatever challenge she takes on next.
Goretti was a pleasure to work with during our time together at Ogilvy. She puts her heart into her work, and the relationships of those around her. Her creative flair, enthusiasm and integrity were a valuable asset to the team.
Maria Goretti did great work for Lendlease Property Marketing when she was hired on a project based contract to refresh key elements of the Communities website in 2017. Her ability to proactively offer solutions to business problems was put to good use and her strong UX skills and thorough knowledge of the Sitecore CMS were also key.
Clearly comfortable working with a range of stakeholders from Marketing Managers to Content Producers and Sitecore Developers, Maria was proactive in her approach and truly committed to improving the digital experience of our customers. One of her key deliverables was a detailed Functional Specification document that is still used by Producer and Business teams today. Maria’s creative approach to delivery and problem solving make her a welcome addition to any team.
Maria is one of the most passionate and energetic digital practitioners I have ever met. The AFL site is the hallmark website for Telstra BigPond and Maria worked tirelessly to make it the number one sports site in Australia.
Maria’s valuable knowledge of online video combined with 3D virtual worlds gives her a unique combination of skills in the marketplace, positioning her at the forefront of digital media trends.
Director of Content Production: Telstra BigPond
Maria is incredibly driven, passionate and extremely talented. Not only does she have amazing attention to detail, planning and production skills she can effortlessly manage production teams in many different locations. She is a bright, energetic leader who brings much needed vision, focus and insight to any project she is a part of. She has tremendous perseverance and you can always count on her to deliver.
Maria is also an experienced team leader and team builder with many years experience in both the technical and creative sides of production. This background combined with a wealth of creativity and a deep understanding of the technological side of the production process gives her a unique perspective and ability as a producer for managing complex media projects. I also admire Maria’s ability to be both straightforward and personable in all of her business dealings. I can always feel confident that she won’t promise what she can’t deliver but that she’ll always deliver on what she promises.
Maria Goretti has played a number of roles in the capacity of multimedia producer, animator, videogapher, choreographer for my company Virtual Realm Xchange.
We first worked together on an innovative CD-ROM for the Univeristy of Sydney (Australia), and have done a few projects since. She is a warm hearted soul who is passionate about creative enterprises.
Maria is creative, dedicated, high energy and motivated, excellent at connecting the right people for the task at hand.
She responded quickly to requests, made sure assets were delivered on time, delivery dates clear, and has a warm and generous nature.
Goretti is a very passionate person who would not think twice in doing the extra mile when it comes to client service. In the very short span that we worked together, she was instrumental in managing some complex projects with really short timelines.
Goretti is very calm and collected under pressure. She is great at delegating tasks to various teams and ensuring work gets done and always keeps on top of things.
Last but not the least, she is always willing to roll up her sleeve and give a helping hand to the team during crunch time. No doubt she will do well as a client service / account manager and I wish her all the best.
Maria and I worked together on various projects during her time at Impelus, and, whilst she was only contracted for a short period of time, she had a really positive impact on these projects as well as other areas of the business such as work flows and processes for the team.
She has a brilliant passion and flair that she brings to her work, which alongside an amazing work ethic and her highly experienced knowledge as a Senior Producer, all outcomes produced were of a very high-quality.
On a personal level, Maria has a great enthusiasm and strong interpersonal skills which she adapts to different stakeholders and teams to engage with them on different projects and keep momentum to ensure optimal delivery.